Sync & Swimm

Marketing, Stocks, Sales, Radio & Rants

The Confidence of Preparation

You’ve heard it so many times that it’s become a cliché–Be prepared! Normally we think in these terms when it comes to a disaster, much like the east coast did as it prepared for Hurricane Sandy. Generators…water… batteries….those sorts of things. When you have time to prepare for something in advance it builds a sense of confidence. You can take a deep breath and say “come what may, I’ve did all I can.” You can’t put a price tag on that kind of confidence.

Today as certain neighborhoods are humming with the sounds of generators, others bask in sunlight unaffected by the ravages of the storm. You never know when all the preparation will pay off, but that’s the point. Don’t take that generator back to Home Depot because you didn’t use it–Have it ready for next time. Plan out the next step before you have to take it.

What if you  prepared like a storm was coming in all areas of your life? Retirement, a promotion at work, your relationship with your friends and family, your health? Don’t wait until your broke to start saving, don’t wait until you have a heart attack before you start getting healthy. Don’t wait until the storm hits, besides being too late, you lose twice…All the worry about the storm, and the actual storm itself.

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