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Sync & Swimm

Marketing, Stocks, Sales, Radio & Rants

Author: craigswimm

Lets see–I’m a Market Manager for Cumulus Media in Springfield Mass…Our two stations are 94.7 WMAS and ESPN 1450…I love radio–I feel it is the most intimate and social of all media..I’m a former Air Force guy…I spend two weeks each year in Iceland…I love to read, golf, run and write–I’m involved in many charities and teach part time–I’ve been married almost 20 years and have a 9 year old daughter–

World Wide Dread

Posted on February 5, 2022February 5, 2022 by craigswimm

A couple of quick tips to blend your traditional advertising into the digital age. Save time, money, energy and aggravation.… Read more World Wide Dread

The Halliburton Case

Posted on August 27, 2020August 31, 2020 by craigswimm

We starting building out our new home for 94.7 WMAS and ESPN 1450 at the Basketball Hall of Fame in… Read more The Halliburton Case

Throw the Book at ‘Em

Posted on August 17, 2020 by craigswimm

Books, Audible/Podcasts (used to be called Books on Tapes) and music.  Cue up the Christmas music to the tune of These… Read more Throw the Book at ‘Em

“Fore” Thought

Posted on August 10, 2020 by craigswimm

Everyone has their happy place. A place where problems aren’t quite so large and things seem to fall into place. … Read more “Fore” Thought

Smoked Fish

Posted on August 3, 2020 by craigswimm

When I was a kid fishing was one of my favorite things to do.  Mostly I fished by myself or… Read more Smoked Fish

ABC’s (L-Em-N-O-P)

Posted on July 27, 2020July 28, 2020 by craigswimm

Do you remember that great billboard you saw last year? How about that terrific Google search you did over the… Read more ABC’s (L-Em-N-O-P)

Close Shaves with Integrity

Posted on July 21, 2020 by craigswimm

Integrity is something  few people talk about much anymore.  Think about that for a moment, when is the last time… Read more Close Shaves with Integrity

Crop Circles

Posted on May 27, 2020August 31, 2020 by craigswimm

This is happening right now in the sales world. Yes, Covid-19 has been horrible. Yes, its harder to reach decision… Read more Crop Circles

Ode to the Salesperson

Posted on July 22, 2019 by craigswimm

  Today there is silence…. And a dream. Tomorrow that silence is replaced by an idea. That idea is sold… Read more Ode to the Salesperson

Bitter Sweet Bosses–Jamming With The Stones

Posted on May 28, 2019 by craigswimm

You turn in the greatest report of your working life.  Pure perfection.  In fact, this project will change your company… Read more Bitter Sweet Bosses–Jamming With The Stones

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Swimm Tweets–SWEETS

  • RT @947WMASFM: Thank you for helping us raise over $302,000 for Baystate Children's Hospital! @Baystate_Health @CMNHospitals @MABroadcaster… 2 weeks ago
  • RT @MABroadcasters: Good luck to @947WMASFM and @Baystate_Health @CMNHospitals and a huge THANK YOU to every listener and sponsor who donat… 2 weeks ago
  • RT @947WMASFM: ☎️ : Call 413-794-1111 💻 : Donate at bit.ly/radiothon23 🏀 : Stop by the @Hoophall between 6 am and 6 pm to donate 📲 : T… 2 weeks ago
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