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Sync & Swimm. Sales, Leadership, Life

Mastering the Art of Sales, Leadership, and Life: A Journey to Influence, Inspire, and Achieve.

Tag: advertising

(For my Sales Friends)–Feel the Fear

Posted on April 3, 2016April 3, 2016 by craigswimm

Pick up the phone to make a new cold call—-Feel the Fear….Do it Anyway. Making a big presentation to a… Read more (For my Sales Friends)–Feel the Fear

Perception is Reality…Woody The Internet Pecker

Posted on May 29, 2013May 29, 2013 by craigswimm

Wow…..I haven’t posted anything on WordPress for a long time. So, to get myself back in the saddle, I’ll throw… Read more Perception is Reality…Woody The Internet Pecker

How You Learn Something New

Posted on October 10, 2012 by craigswimm

To learn something new you need to hear it, see it, and do it….Right?  What if you just heard it?… Read more How You Learn Something New

Selling A Better Mousetrap–(Or Butter Spray)

Posted on February 11, 2012February 11, 2012 by craigswimm

In the late 1800’s Ralph Waldo Emerson is given credit for the metaphor that has proceeded every great idea…”Build a… Read more Selling A Better Mousetrap–(Or Butter Spray)

Big Game Commercials–Fumble or #Touchdown?

Posted on January 10, 2012 by craigswimm

As the Superbow—ooops, “the BIG game” inches closer, the Monday morning quarterbacks will talk of football, and….. commercials.  Will Volkswagen be… Read more Big Game Commercials–Fumble or #Touchdown?

Thou Shall Not Commit the 7 Deadly Advertising Sins In 2012

Posted on January 2, 2012January 2, 2012 by craigswimm

The New Year is here!  What are you going to do to make this a great year for your company? … Read more Thou Shall Not Commit the 7 Deadly Advertising Sins In 2012

The Hard Part Isn’t Making Money–It’s Investing It Wisely

Posted on December 19, 2011 by craigswimm

All advertising mediums work if you use them the right way.  Businesses and agencies get caught up in the price-CPP-CPM-Ect.… Read more The Hard Part Isn’t Making Money–It’s Investing It Wisely

Everyone loves Polar Bears….Right?

Posted on December 10, 2011December 11, 2011 by craigswimm

Thanksgiving 2011.  My Mother asks  if we have any Coke.  I can’t do justice to just the way she phrased… Read more Everyone loves Polar Bears….Right?

She Blinded Me With Science!—Or Was It Art?

Posted on December 7, 2011 by craigswimm

You can buy advertising anywhere.  Radio, billboards, TV, Google, Facebook, direct mail, cable, gas stations, park benches, sky writers—Hell, you… Read more She Blinded Me With Science!—Or Was It Art?

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