“In any moment of decision, the best thing you can do is the right thing, the next best thing is… Read more Should I Get The Rust Protection?
Category: marketing
Death Of The Dreamer
Every website I visit now has a little disclaimer box to click explaining how transparent they are. How they… Read more Death Of The Dreamer
Crappy Creative
It doesn’t matter if its print, social, TV, radio, digital. Crappy Creative will get you crappy results. You can hyper… Read more Crappy Creative
Storytellers
You’ve got the best, cheapest, oldest, newest….Blah. Blah. Blah. Do people really care? They do if it relates to them. … Read more Storytellers
SUPER BRAIN 2018
It’s been ten days since the Super Bowl. Ten days after millions spent in advertising at $5 million for a… Read more SUPER BRAIN 2018
Welcome to the party! Who are you?
When someone decides to make a purchase how do you make sure your company is even thought about? Do they… Read more Welcome to the party! Who are you?
Digital Unintended Consequences
The Law of Unintended Consequences usually happens when you only get one side of a story, or surround yourself with… Read more Digital Unintended Consequences
How You Learn Something New
To learn something new you need to hear it, see it, and do it….Right? What if you just heard it?… Read more How You Learn Something New
It’s A Daisy!—What’s In A Name?
I’ve been fascinated by advertising since I was a kid. The colorful box of the Happy Meal, and even before… Read more It’s A Daisy!—What’s In A Name?
Selling A Better Mousetrap–(Or Butter Spray)
In the late 1800’s Ralph Waldo Emerson is given credit for the metaphor that has proceeded every great idea…”Build a… Read more Selling A Better Mousetrap–(Or Butter Spray)
